Unbridled Story

Unbridled was born from the passion and vision of sisters Tammy York Day and Tonya York, who set out in 2012 to harness the energy of the Kentucky Derby for a higher purpose. With a shared background in philanthropy and event leadership, they created Unbridled Eve — a signature Derby Eve Gala that combines glamour with giving. Since then, their leadership has transformed Unbridled into a nationally recognized platform that elevates brands and charitable causes through world-class events, heartfelt storytelling, and a deep commitment to making a lasting impact.

The Model

At Unbridled, we measure success not just in dollars on a tax form — but in the relationships we forge, the causes we elevate, and the lives we impact. Our model is unique: we create high-profile, luxury events that serve as powerful stages for charitable giving and amazing brands. Through these experiences, we introduce sponsors, donors, and celebrities to organizations they may never have discovered otherwise — and we nurture those connections long after the red carpet is rolled up.

Relationships & Connections

Luxury & High Profile Events

Charitable Impact & Giving Back

Volunteer Committees

The spirit of Unbridled is powered by people — and our volunteers and committee members are the heart of it all. From planning logistics and securing auction items to welcoming guests and helping our events run seamlessly, our volunteers make the magic happen. Joining a committee is more than just lending a hand — it’s becoming part of a passionate, purpose-driven team that believes in celebrating generously and giving back with style. Whether you have a few hours to give or want to take a leading role in shaping our events, we invite you to apply and make a difference in a truly unforgettable way.

Beneficiaries

At the heart of the Unbridled model is the Unbridled Charitable Foundation (UCF) and its incredible nonprofit organizations it supports — the beneficiaries.

Each year, UCF carefully selects a Primary Beneficiary and a group of Supporting Beneficiaries whose missions align with our values and have the potential to create meaningful, measurable change.

From feeding children and supporting veterans to advancing health care and education, UCF’s beneficiaries represent a diverse range of causes making a real difference in communities across the country.

Through our events, UCF not only raises critical funds, but also provide these organizations with access to new supporters, media exposure, and strategic partnerships that extend far beyond a single evening.

Together, we amplify their impact — and help them reach new heights.

Relive the Magic

Over the years, Unbridled has created unforgettable moments that blend elegance, generosity, and celebration — and we’ve captured them all. Our photo and video gallery showcases the heart and soul of our mission in action, from red carpet arrivals and celebrity encounters to powerful beneficiary stories and behind-the-scenes volunteer moments. Whether you’ve joined us before or are discovering Unbridled for the first time, we invite you to explore these highlights and see how joy, community, and purpose come together at every Unbridled event.

Stay Connected

The Unbridled experience doesn’t end when the event is over — it continues all year long through our Unbridled Newsletter. Stay informed about upcoming events, beneficiary announcements, sponsorship opportunities, auction highlights, and behind-the-scenes stories from our team and volunteers. It’s the best way to stay connected to our mission, celebrate the impact you help create, and be the first to know how you can get involved. Join our community of supporters and never miss a moment. 

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